CRM Software

Good Sales CRM software for small business with free plan: 7 Best Good Sales CRM Software for Small Business with Free Plan in 2024

Looking for a powerful yet affordable way to manage your sales? Discover the best Good Sales CRM software for small business with free plan options that boost productivity without breaking the bank.

Why Good Sales CRM Software for Small Business with Free Plan Is Essential

Best free CRM software for small business sales management in 2024
Image: Best free CRM software for small business sales management in 2024

For small businesses, every dollar counts. Investing in expensive software isn’t always feasible, especially in the early stages. That’s where a Good Sales CRM software for small business with free plan becomes a game-changer. It allows startups and growing companies to manage customer relationships, track leads, and streamline sales processes without upfront costs.

Cost-Effective Sales Management

One of the biggest advantages of using a free CRM is cost savings. Small businesses often operate on tight budgets, and allocating funds to expensive enterprise software can be unrealistic. A Good Sales CRM software for small business with free plan eliminates licensing fees while still offering core functionalities like contact management, lead tracking, and sales pipeline visualization.

  • Reduces dependency on manual spreadsheets
  • Eliminates the need for multiple disjointed tools
  • Provides scalability as your business grows

According to Salesforce, businesses using CRM systems see a 29% increase in sales performance on average. Even free plans offer foundational tools that can drive similar improvements for small teams.

Improved Customer Relationship Tracking

Without a CRM, customer data often gets scattered across emails, notebooks, and sticky notes. A Good Sales CRM software for small business with free plan centralizes all customer interactions in one place. This ensures that no follow-up is missed and every client feels valued.

“A CRM isn’t just a tool—it’s a strategy for building stronger customer relationships from day one.” — HubSpot Blog

Free CRM platforms typically include features like activity logs, task reminders, and basic reporting, which help small teams stay organized and responsive. This level of organization is critical when competing with larger companies that have dedicated sales teams.

Top 7 Good Sales CRM Software for Small Business with Free Plan

Not all free CRMs are created equal. Some offer robust features with generous free tiers, while others limit functionality or user access. Below is a curated list of the 7 best Good Sales CRM software for small business with free plan options available in 2024.

1. HubSpot CRM

HubSpot CRM is widely regarded as the gold standard for free CRM solutions. It offers a comprehensive suite of tools tailored for small businesses looking to grow their sales pipeline efficiently.

Good Sales CRM software for small business with free plan – Good Sales CRM software for small business with free plan menjadi aspek penting yang dibahas di sini.

  • Unlimited contacts and users
  • Deal and task management
  • Email tracking and scheduling
  • Integration with Gmail and Outlook

One of the standout features of HubSpot CRM is its seamless integration with marketing and service hubs. While those are paid tools, the free CRM works independently and connects effortlessly with other platforms via HubSpot’s App Marketplace. This makes it ideal for businesses planning to scale.

“HubSpot’s free CRM is so powerful that many small businesses never need to upgrade.” — TechRadar

The interface is intuitive, making onboarding quick even for non-technical users. Additionally, HubSpot provides excellent educational resources, including free courses and certifications, helping teams maximize their CRM usage.

2. Zoho CRM

Zoho CRM offers a feature-rich free plan for up to three users, making it perfect for small teams. It’s part of the larger Zoho ecosystem, which includes tools for finance, project management, and email.

  • Lead and contact management
  • Sales forecasting
  • Workflow automation (limited in free plan)
  • Mobile app support

The free version of Zoho CRM supports up to 10,000 records, which is more than sufficient for most small businesses. Its AI-powered assistant, Zia, helps automate routine tasks like lead scoring and follow-up reminders—even in the free tier.

For businesses already using other Zoho products, the integration is seamless. You can link Zoho CRM with Zoho Mail, Books, or Campaigns to create a unified business management system. Learn more at Zoho CRM’s official site.

3. Freshsales (by Freshworks)

Freshsales stands out for its modern UI and built-in phone and email capabilities. The free plan supports up to 10 users, which is unusually generous compared to competitors.

  • Visual sales pipeline
  • Email and phone tracking
  • AI-based lead scoring
  • Meeting scheduling via integration

One of the most valuable aspects of Freshsales’ free plan is the inclusion of a virtual phone number for call tracking. This allows sales reps to make and receive calls directly through the CRM, with automatic logging of conversations.

While advanced automation and reporting are locked behind paid tiers, the free version provides enough functionality for early-stage sales teams. The platform also integrates well with Google Calendar, Slack, and social media tools. Explore it at Freshsales CRM.

Good Sales CRM software for small business with free plan – Good Sales CRM software for small business with free plan menjadi aspek penting yang dibahas di sini.

4. Bitrix24

Bitrix24 is more than just a CRM—it’s an all-in-one workspace that includes project management, communication tools, and document sharing. The free plan supports up to 12 users and includes unlimited contacts.

  • Full sales funnel management
  • Telephony and video conferencing
  • Task and document management
  • Customizable CRM forms

What makes Bitrix24 unique is its collaborative nature. Teams can chat, hold video meetings, assign tasks, and track deals—all within the same platform. This reduces the need for third-party tools like Slack or Trello.

The free plan does come with some limitations, such as 5 GB of storage and restricted automation. However, for small businesses looking for an integrated workspace, Bitrix24 offers exceptional value. Visit Bitrix24.com to get started.

5. Agile CRM

Agile CRM combines sales, marketing, and service features in a single platform. Its free plan supports up to 10 users and includes powerful automation tools rarely found in free CRMs.

  • Marketing automation (email campaigns)
  • Web tracking and pop-ups
  • Calendar syncing
  • Two-way email sync

One of the key strengths of Agile CRM is its ability to track website visitors and identify potential leads. This feature, usually reserved for premium plans in other CRMs, is available even in the free tier.

However, the interface can feel cluttered for new users, and customer support is limited on the free plan. Still, for businesses focused on inbound lead generation, Agile CRM is a strong contender. More details at AgileCRM.com.

6. Capsule CRM

Capsule CRM is known for its simplicity and clean design. It’s ideal for small businesses that want a no-frills CRM focused purely on contact and sales management.

  • Simple contact and company tracking
  • Task and opportunity management
  • Integration with Google Workspace and Mailchimp
  • Calendar synchronization

The free plan supports up to two users and includes basic reporting. While it lacks advanced automation, its ease of use makes it perfect for solopreneurs or small teams just starting with CRM adoption.

Good Sales CRM software for small business with free plan – Good Sales CRM software for small business with free plan menjadi aspek penting yang dibahas di sini.

Capsule integrates with popular tools like Xero, QuickBooks, and Zapier, allowing for workflow expansion as your business grows. It doesn’t offer phone calling features, but its focus on core CRM functions ensures reliability. Learn more at CapsuleCRM.com.

7. Insightly

Insightly offers a balanced mix of CRM and project management features. Its free plan supports up to two users and is ideal for service-based businesses or consultants.

  • Project and task tracking
  • Contact and opportunity management
  • Email integration
  • Customizable fields and filters

What sets Insightly apart is its ability to link projects to customer records. This is particularly useful for agencies, freelancers, or contractors who manage client deliverables alongside sales activities.

The free version lacks automation and advanced reporting, but the core functionality is solid. As your team grows, Insightly offers affordable paid plans with deeper features. Check it out at Insightly.com.

Key Features to Look for in a Good Sales CRM Software for Small Business with Free Plan

Not all free CRMs deliver the same value. To choose the right one, focus on features that align with your business goals. A Good Sales CRM software for small business with free plan should offer more than just contact storage—it should empower your team to sell smarter.

Contact and Lead Management

The foundation of any CRM is its ability to store and organize customer information. Look for a platform that allows you to:

  • Import contacts from email or CSV files
  • Tag and segment leads based on behavior or source
  • Track communication history (emails, calls, notes)

Effective lead management ensures that no opportunity slips through the cracks. Platforms like HubSpot and Zoho excel in this area, offering clean interfaces and robust search capabilities.

Sales Pipeline Visualization

A visual sales pipeline helps teams understand where each deal stands. Drag-and-drop interfaces make it easy to move leads from “Prospect” to “Closed Won” with minimal effort.

Good Sales CRM software for small business with free plan – Good Sales CRM software for small business with free plan menjadi aspek penting yang dibahas di sini.

“A clear sales pipeline increases team accountability and improves forecasting accuracy.” — Forbes

Tools like Freshsales and Insightly provide intuitive pipeline views that update in real time. This transparency is crucial for managers monitoring team performance and predicting revenue.

Integration Capabilities

No CRM operates in isolation. A Good Sales CRM software for small business with free plan should integrate with tools you already use, such as:

  • Email clients (Gmail, Outlook)
  • Calendar apps (Google Calendar, Outlook)
  • Marketing tools (Mailchimp, Facebook Ads)
  • Productivity platforms (Slack, Zapier)

HubSpot and Bitrix24 lead in integration breadth, offering hundreds of pre-built connectors. This reduces manual data entry and ensures a smooth workflow across departments.

How to Choose the Right Good Sales CRM Software for Small Business with Free Plan

Selecting the best CRM isn’t just about features—it’s about fit. A Good Sales CRM software for small business with free plan must align with your team size, industry, and growth plans.

Assess Your Team Size and Workflow

Start by evaluating how many people will use the CRM. Some free plans limit users (e.g., Capsule: 2 users, Freshsales: 10 users). If you have a growing team, prioritize platforms with generous user limits.

Also, consider your sales process. Do you need phone integration? Workflow automation? Project tracking? Match your needs with the CRM’s capabilities to avoid switching later.

Test for Ease of Use

No matter how powerful a CRM is, it won’t help if your team avoids using it. Look for platforms with intuitive interfaces and minimal learning curves.

  • Try free demos or trial versions
  • Check for mobile app availability
  • Look for built-in onboarding tutorials

HubSpot and Freshsales are known for their user-friendly designs, making them ideal for non-technical teams.

Good Sales CRM software for small business with free plan – Good Sales CRM software for small business with free plan menjadi aspek penting yang dibahas di sini.

Plan for Future Scalability

Your business will grow—and your CRM should grow with it. Evaluate how easy it is to upgrade to a paid plan and what additional features become available.

For example, Zoho CRM’s paid plans unlock advanced automation and AI insights, while Bitrix24 offers enterprise-grade telephony and intranet features. Choose a platform that won’t force you to migrate data later.

Common Mistakes to Avoid When Using a Good Sales CRM Software for Small Business with Free Plan

Even the best CRM can fail if used incorrectly. Many small businesses make avoidable errors that reduce ROI and team adoption.

Not Training the Team Properly

One of the most common mistakes is assuming that a CRM is self-explanatory. Without proper training, team members may enter inconsistent data or skip logging activities.

Solution: Dedicate time for onboarding. Use free training resources from providers like HubSpot Academy or Zoho Learn. Assign a CRM champion within your team to answer questions and encourage usage.

Over-Customizing Too Early

While customization is powerful, overdoing it early can lead to confusion. Adding too many fields, workflows, or automations can overwhelm users.

Solution: Start simple. Use default pipelines and gradually introduce customizations based on real usage patterns. Let the CRM evolve with your processes, not dictate them.

Ignoring Data Hygiene

Poor data quality undermines CRM effectiveness. Duplicate contacts, outdated info, and missing fields make reporting unreliable.

Good Sales CRM software for small business with free plan – Good Sales CRM software for small business with free plan menjadi aspek penting yang dibahas di sini.

Solution: Set rules for data entry. Schedule monthly cleanups. Use tools like HubSpot’s deduplication feature or import validation to maintain accuracy.

Benefits of Using a Good Sales CRM Software for Small Business with Free Plan

Adopting a CRM early sets the foundation for long-term success. A Good Sales CRM software for small business with free plan isn’t just a cost-saving move—it’s a strategic investment.

Increased Sales Efficiency

CRMs automate repetitive tasks like follow-up emails, task reminders, and data entry. This frees up time for sales reps to focus on closing deals rather than administrative work.

  • Automated email sequences reduce manual outreach
  • Task reminders ensure timely follow-ups
  • Centralized data eliminates time wasted searching for info

According to a Nucleus Research report, companies see an average return of $8.71 for every dollar spent on CRM.

Better Customer Insights

A CRM collects data from every customer interaction, creating a 360-degree view of each client. This helps personalize communication and anticipate needs.

“The more you know about your customer, the better you can serve them.” — Salesforce

Free CRMs like Zoho and HubSpot track email opens, link clicks, and call history, enabling smarter, data-driven conversations.

Improved Team Collaboration

When everyone accesses the same customer data, collaboration improves. Managers can monitor progress, share feedback, and reallocate resources based on real-time pipeline data.

Platforms like Bitrix24 and Freshsales include team chat and activity feeds, fostering transparency and accountability across the sales team.

Good Sales CRM software for small business with free plan – Good Sales CRM software for small business with free plan menjadi aspek penting yang dibahas di sini.

Future Trends in Good Sales CRM Software for Small Business with Free Plan

The CRM landscape is evolving rapidly. Small businesses can expect more AI-driven features, deeper integrations, and enhanced mobile capabilities—even in free tiers.

AI-Powered Sales Assistants

AI is no longer a luxury. Free CRMs are beginning to include AI tools for lead scoring, email drafting, and meeting summaries. Zia in Zoho CRM and Einstein in Salesforce (via integrations) are early examples.

In the near future, expect AI to predict deal closures, recommend next steps, and automate routine tasks with minimal setup.

Enhanced Mobile CRM Experience

With remote work on the rise, mobile CRM usage is growing. Future free plans will likely offer richer mobile features, including offline access, voice-to-text notes, and augmented reality for field sales.

Deeper Ecosystem Integrations

CRMs will become central hubs that connect not just with marketing tools, but with e-commerce platforms, payment gateways, and customer support systems. This creates a seamless flow from lead to revenue.

For example, HubSpot is already integrating with Shopify and Stripe, allowing small businesses to track sales from online stores directly in the CRM.

What is the best free CRM for small businesses?

HubSpot CRM is widely considered the best free CRM for small businesses due to its unlimited contacts, user-friendly interface, and robust integration ecosystem. It offers essential sales tools without artificial time limits or feature caps.

Good Sales CRM software for small business with free plan – Good Sales CRM software for small business with free plan menjadi aspek penting yang dibahas di sini.

Can I use a free CRM for a growing sales team?

Yes, many free CRMs support growing teams. Freshsales, for example, allows up to 10 users on its free plan. However, as your team expands, you may need to upgrade for advanced features like automation and reporting.

Do free CRM plans include customer support?

Most free CRM plans offer limited or community-based support. For example, HubSpot provides email support and a knowledge base, while Zoho offers forums and chat for paid users. Direct phone support is typically reserved for paid tiers.

Are free CRM tools secure?

Yes, reputable free CRM providers use enterprise-grade security measures like encryption, two-factor authentication, and regular audits. However, always review the provider’s privacy policy and ensure compliance with regulations like GDPR or CCPA.

Can I migrate data from one CRM to another?

Yes, most CRMs allow data export in CSV format, making migration possible. Some platforms, like HubSpot and Zoho, offer built-in migration tools or partner with third-party services to simplify the process.

Good Sales CRM software for small business with free plan – Good Sales CRM software for small business with free plan menjadi aspek penting yang dibahas di sini.

Choosing the right Good Sales CRM software for small business with free plan can transform how you manage sales and grow relationships. From HubSpot’s all-in-one suite to Bitrix24’s collaborative workspace, there are powerful options available at no cost. Focus on ease of use, scalability, and integration to find the perfect fit. With the right CRM, even the smallest business can operate like a well-oiled sales machine.


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